AL Diseno began with the establishment of running support groups in 2000. As the sporting community expands, AL Diseno International is officially set up in 2011 to provide a one-stop solution for the sporting community needs. AL Diseno’s aims to provide a cost effective and efficient ways of delivering sports supply chain solution to all communities. Apart from  applying multi-brand development strategy to provide a wider coverage of products and value added services, ALDiseno has also embarked on own branding for sports apparel and accessories development by applying innovative and rational approach.

Modernization has led people to realize the enjoyment of sports. They sought for a healthier, more positive lifestyle, a new sense of belonging, cohesiveness and involvement. To accomplish this, we believed it must be through sport. So in addition to sports supply chain management, we also started to provide sports related solutions and advices to those who aspire to achieve next level of performance. We strongly believe through sports engagement, we are able to fulfill society harmony and of course, the ultimate level of modernization.